District of Columbia (DC)

In recognition of National Preparedness Month and Hispanic Heritage Month (Sept. 15-Oct. 15), FEMA and the Ad Council released new Ready Campaign PSAs today, developed specifically for the Latino community as part of FEMA’s approach to advance accessibility and cultural competency in boosting the nation’s preparedness. The new “Prepare to Protect” PSAs in Spanish and English inform people living in communities across the country how to prepare for natural disasters. These new PSAs represent a first for FEMA with the specific focus on the Latino community and will supplement the other elements of this year’s campaign’s work to reach all audiences around the nation.

FEMA has provided over $1.1 billion to nearly 170,000 people to assist with COVID-19-related funeral costs for deaths occurring on or after Jan. 20, 2020.

With climate change increasing the frequencies of these disasters, it is more important than ever to be prepared. One important way you can do this is by having an emergency kit in your house.